Every year, since 1995, loyal Chick-fil-A customers have been delighted by the restaurant's cheeky Cow campaign.
When it first launched more than two decades ago, Americans couldn't help but laugh as the Chick-fil-A Cow tried to convince them to "Eat Mor Chikin."
It quickly became one of the more popular and recognizable ads, reaching millions on television, radio and the internet. The Cow became one of America's most popular advertising icons and was made a member of New York's Madison Avenue Advertising Walk of Fame.
A little over ten years ago, Americans were invited to channel their inner cow for a chance to savor a free entrée or kid's meal. Last year, almost 1.6 million entrées were given away for free.
See what you have to do to get yours this month!
If you've got a cowbell, some novelty horns or a cow hide, you'll want to dust them off because Chick-fil-A's annual Cow Appreciation Day promotion is coming up this month!
It's only happening for one day, so you'll want to mark this special promotion on your calendar. According to Chick-fil-A's press release, free entrees will be available from the time the restaurant opens until 7 p.m. local time.
Adults who dress in any kind of cow costume or cow accessory will be given a free Chick-fil-A entrée including: Original Chicken Sandwich, new Smokehouse BBQ Bacon Sandwich or the Egg White Grill. Children also get a free Kid's Meal.
Salads are not included in the offer.
Would you dress up like a cow for a free meal?
[h/t The Daily Meal]